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Our local pre-prom, trauma prevention talks have found that high school students don't respond as well to the gory photos of what 'might happen'. They are much more affected by photos of kids who died in accidents doing normal kid stuff. The snapshots of victims playing with their dog, or standing next to the new car. Those photos allow the students to relate to these kids as human, normal and just like them. The fact that they are dead due to some stupid accident or error in judgement is more effective than a billion photos of crumpled cars or bloody MVA scenes.